Product Design
Holidae is a conceptual product-based hospitality studio dedicated to developing fragrances that enhance the guest experience in boutique hotels. By blending scent with thoughtful design, Holidae aims to create immersive atmospheres that resonate with each hotel's unique character and ambiance.
Tailored for boutique hotels, the product line includes plugins, candles, apothecary items, and linen sprays, curated to elevate atmospheres. By pairing fragrances with each hotel’s unique design aesthetic, the brand seeks to create immersive guest experiences that enrich interior spaces.
Central to this concept is emotional visceral design, which recognizes the impact of environments on our feelings and memories. Scent psychology plays a key role, as fragrances evoke strong emotional responses and transport us to specific moments. By understanding these effects, the brand forges meaningful connections between scent and curated hotel spaces, transforming fragrance into an intentional design element that enhances the overall guest experience.
The fragrance line features thoughtfully selected pairings that resonate with various design styles, each linked to a distinctive color palette. For instance, Santal’s warm tones complement Scandinavian minimalism, while Patchouli embodies Art Deco elegance. Tobacco and Amber provide a cozy ambiance suited for Industrial Modern settings. The typographic system combines an elegant script with a carefully curated sans serif typeface, balancing sophistication and modernity to effectively communicate the brand's essence.